A conceptual model is an abstraction of a real-life situation that visualizes the relationship among people, resources, activities, etc. This is a project from a Service Design course at Carnegie Mellon University), relating to models covering spider, process, venn, matrices, maps, and systems.
I produced various sketches of at least 10 different situations I wanted to model. Then, I narrowed my drafts down to the topic of the online apartment-hunting process. I drew several designs of conveying this and ended up using a circular process model, reproducing it digitally by using Illustrator.
The model shows the general steps needed to take in finding a place to live via the internet. The ups and downs of the emotional journey that comes with it is visualized by mapping and color-coding each step into a spectrum of positive (green), neutral (yellow), or negative (red) categories.